Do you think about your HVAC system much? Nope. At least not until it breaks down on a sweltering summer day. So, how could we clue-in the public that Lennox makes the most advanced system available? We started by adding some glory to that part of your home that's usually no-man's land with mural artwork from some of the top urban muralists in the world. For the TV we shot everything practically with projection mapping to make the murals come to life in real-time.
PROJECTION MAPPING - BEHIND THE SCENES
